A Full Week of Shows
Posted By
Bill Winke
at
8/30/2009 12:00:00 AM
It starts this morning, with Michigan and the Main Show going live with their episodes and you can expect to see a full slate of shows this week. Here is what the week will look like.
Monday: Main Show, Michigan, Divine Moments
Tuesday: Iowa, Ohio
Wednesday: Minnesota, Missouri
Thursday: Indiana, Northeast U.S.
Sunday: Wisconsin, Illinois
Also starting this week, we will be phasing in the interactive video player more aggressively on all the shows. You will see this tool in operation on the Main Show, Michigan show, Iowa show and Ohio show this week, with the possibility of a couple more added before we are done.
Take a few seconds to check out this new technology that we created. We plan to use the interactivity in two ways. First, we will use it to present additional information that we feel a certain percentage of viewers will enjoy. We can place that material in secondary videos that you access from hotspots (usually text boxes) right on the face of the main part of the show. This gives us a tool for greater education without bogging down the flow of the main show.
Second, we will also use the interactive tools to create greater value for our sponsors. To keep these guys working with us, they need to see results. They gain value through visits to their websites and, in some cases, directly from sales. This tool allows us to produce that kind of value.
So, again, please check this out and I hope you will enjoy the unique twists we can add to the shows this year.
